Digital Marketing Specialist


What you can expect from us:
contract of stable, long-term employment and cooperation
attractive salary
possibility of being a co-author of software or patent
working on practical and holistic projects
direct contact with foreign clients
various, interesting projects in many new technologies and frameworks
different career paths to choose from, trainings and development programs
travelling abroad for the project implementations (United States, Europe, Asia)
working in a multicultural team of young, open-minded people
access to UDEMY - educational training platform
integrational meetings and parties - friendly atmosphere and comfortable working conditions in a modern office in the centre of Lublin
additional benefits: medical care, insurance, Multisport and others
YOUR RESPONSIBILITIES:
use a data-driven approach to identify, execute, and optimize digital and offline marketing campaigns to efficiently acquire new customers
perform day to day operational tasks for optimizing strategies, executing tests and enhancing campaigns
utilize data to optimize existing campaigns, efficiently create new ads & promotions, and iterate on the creative & targeting testing cycles
build input-driven models to forecast paid growth, ensure robust performance measurement to track our progress, and identify new growth opportunities
analyze key metrics daily, identify trends and execute a test to improve the target KPI
create directives to optimize SEO, email and affiliate marketing, social media conversion, and SEM
understand growth analytics and tracking to support the creation of product features that drive growth and both: convert visitors into customers
OUR REQUIREMENTS:
Bachelor’s Degree
experience building account-based marketing programs for a B2B sales organization
comfortable working with large, complex, and disparate data sets - strong Excel skills required; database skills preferred
familiar with digital marketing channels, different attribution models, and B2B marketing programs
familiar with eCommerce and Enterprise business models and marketplaces
strong communication and collaboration skills, building business cases and plans
proven work experience in acquisition marketing
extensive experience with digital market/lead generation techniques including email, social media, chat, SEM/SEO and blogs
proven ability to develop and execute marketing strategy across channels
nice to have some experience in a multi-cultural environment
Salesforce marketing skills
strong communication and interpersonal skills.


more offers:

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